selected work

Case studies from the last three years.

Lead generation, residential discovery, commercial B2B and multifamily management — four engagements, one method. Metrics marked [PLACEHOLDER] await client approval.

selected work

Digital experiences built around real business requirements.

Lead generation for cash-home buyers, residential property discovery, commercial B2B services and multifamily portfolios — four engagements, one method.

case 01 — lead generation

Fast Cash House Buyers

fastcashhousebuyers.com

UX/UIWeb DesignConversionSEO

Problem

An ageing site buried the seller offer form, trust signals were scattered, and local search visibility was weak — paid channels were carrying lead volume the organic funnel should have owned.

Approach

Custom UX/UI redesign around a single seller journey: a three-field offer-form flow, a rebuilt trust architecture (process, reviews, guarantees), and a technical SEO foundation — crawlability, structured data and local landing pages.

Results

+186%offer-form submissions [PLACEHOLDER] 3.2×organic leads / mo [PLACEHOLDER] Top 3local pack, 11 terms [PLACEHOLDER]

fastcashhousebuyers.com/sell-your-house

Stand-in visual — replace with production screenshots [PLACEHOLDER]

case 02 — property discovery

Intero Real Estate

intero.com

Custom UI/UXInformation ArchitectureWeb Design

Problem

Buyers, sellers, agents and ownership services shared one nav and one voice. Home search — the core product — was secondary to marketing pages, and mobile journeys fell apart.

Approach

Information architecture rebuilt around discovery: featured properties and map-led search placed first-class; segmented journeys for buyers, sellers and agents; a responsive design system for listings, communities and agent profiles.

Results

+2.4×search sessions per visit [PLACEHOLDER] −31%mobile bounce rate [PLACEHOLDER] 92Core Web Vitals post-launch [PLACEHOLDER]

intero.com/search

Stand-in visual — replace with production screenshots [PLACEHOLDER]

case 03 — commercial · B2B

TIG Real Estate Services

tigusa.com

Custom UI/UXService ArchitectureSEO-Ready Structure

Problem

A full commercial portfolio — brokerage, leasing, development, property management, construction and reporting — read as a flat list. Long B2B decision cycles had nowhere to build trust.

Approach

Service hierarchy designed around deal types, with dedicated landing architecture per discipline, location modules for market coverage, and case-led pages that carry credentials and reporting depth for institutional readers.

Results

+47%qualified B2B enquiries [PLACEHOLDER] 1:40added avg. time on page [PLACEHOLDER] 5service hubs ranking top-10 [PLACEHOLDER]

tigusa.com/services/leasing

Stand-in visual — replace with production screenshots [PLACEHOLDER]

case 04 — multifamily

Fulcrum Real Estate Services

fulcrumre.com

Custom UI/UXContent ArchitectureSEO-Ready Structure

Problem

Owners evaluating a management partner couldn't find operating philosophy, scale or performance evidence — while residents' community search ran on a separate, disconnected experience.

Approach

An owner-focused UX with a credibility spine (services, performance, team), paired with a community-discovery layer for residents, and investment/brokerage presentation written into the same structure.

Results

+68%owner RFI conversions [PLACEHOLDER] 2.3×community-search usage [PLACEHOLDER] +140%organic sessions in 6 mo [PLACEHOLDER]

fulcrumre.com/communities

Stand-in visual — replace with production screenshots [PLACEHOLDER]

what happens next

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